Washington, D.C. — The Consumer Federation of America (CFA) renewed its call for swift state and federal enforcement action against xAI for creating and distributing non-consensual intimate imagery and related illegal sexual abuse material through its Grok Imagine image and video generation platform.
The renewed call comes as updates late last week revealed that xAI has allowed its public X account for its Grok system to generate non-consensual intimate imagery of individuals on demand. This functionality enables users to digitally “undress” anyone whose image is posted, without consent and without regard to age. Rather than taking immediate corrective action, xAI’s CEO Elon Musk publicly trivialized the issue, prompting a rapid spread of similar abusive content across the platform and placing countless individuals at risk.
“xAI is purposefully and recklessly endangering people on their platform and hoping to avoid accountability just because it’s ‘AI,’ said Ben Winters, Director of AI and Data Privacy. “AI is no different than any other product – the company has chosen to break the law and must be held accountable.”
The letter was sent this morning to the Federal Trade Commission, the Federal Communications Commission, the Department of Justice, and all Attorneys General. The original request for investigation, submitted to Attorneys General of all 50 states and the District of Columbia, the 93 United States Attorneys’ Offices, and the Federal Trade Commission, urged swift investigation and enforcement into the company promoting and facilitating this criminal behavior.
The filing was joined by 15 groups:
Consumer Federation of America, the Center for Economic Justice, Common Sense Media Electronic Privacy Information Center, Encode AI, Fairplay, the Midas Project, National Consumers League, National Center on Sexual Exploitation, Oregon Consumer Justice, Reset Tech, the Revolving Door Project, the Sexual Violence Prevention Association, Tech Justice Law Project, and the Tech Oversight Project.
The renewed call to action urges regulators to act immediately to halt these practices, hold xAI accountable, and establish clear boundaries for unacceptable AI deployment to protect user’s safety and trust.